by Mário Patrocínio
Angola and Portugal / 2014 / 96mins / Documentary / Portuguese
Kuduro (literally meaning 'hard arse') is an urban cultural movement that was born in Angola during the last decade of the Civil War. Created in discos and raves in downtown Luanda through a mixture between House and Techno beats and traditional Angolan rhythms, Kuduro spilled over from the center to the suburbs. It rapidly spread throughout Angola, through Africa and now all over the world. I Love Kuduro follows the most idolized stars of this urban phenomena that today influences scores of young Africans.
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Mário Patrocínio
Mário is a passionate "storyteller" known for his cinematic, raw and emotive human portraits across film, documentary, advertising and branded content. In 2017 Mário participated in the Berlinale Talents Program and joined the El Ojo de Iberoamérica and the International Advertising Award at Film Craft at New York Festivals World’s Best Advertising as a jury member. Versatility is what defines Mário, the flexibility of working in various formats, the spontaneity and the emotional focus to direct actors and capture real people, telling a carefully crafted stories with an engaging cinematic aesthetic. Mário has developed internationally acclaimed documentaries such as Complex Parallel Universe, I Love Kuduro, Mission Papoa, and has created content for a wide range of brands like Mercedes, Nike, Coca-Cola, Nivea, L'Oreal Paris, BMW, Audi, Sata Airlines, Visa, Universal Music, Sony Music, Red Bull, EMI, Nestlé, Unitel, Galp Energy, Vodafone among others. His work with brands has won prestigious awards including a Golden and Silver Lion at Cannes, as well as the Grand Prix for Best Campaign Film of 2017 from the Creative Club of Portugal, representative of the Art Directors Club of Europe, and a Clio and Eurobest award for the film Cobblestone Riders. A resident of Lisbon, Portugal, he develops projects for cinema, TV and web. Learn More